May 24, 2021

New Scanner Technology Helps Bust Fake IDs With Marked Accuracy

New Scanner Technology Helps Bust Fake IDs With Marked Accuracy

How do you know that ID isn't a fake? In this episode, we are going to take a closer look at a new ID scanning solution that actually works for verifying identification and detecting fakes. Mark Baxter is a current cop, budding copreneur, member of the exclusive LEO2CEO community, and friend. And today, he is going to introduce you to SureScan and share some of his lessons learned so far on his copreneurial journey. If you were a budding coprenuer yourself, my hope is that this episode inspires you to pursue your idea too.

Get all links, resources and show notes at https://psi.chat/035


How do you know that ID isn't a fake? In this episode, we are going to take a closer look at a new ID scanning solution that actually works for verifying identification and detecting fakes. Mark Baxter is a current cop, budding copreneur, member of the exclusive LEO2CEO community, and friend. And today, he is going to introduce you to SureScan and share some of his lessons learned so far on his copreneurial journey. If you were a budding coprenuer yourself, my hope is that this episode inspires you to pursue your idea too.

Get all links, resources and show notes at https://psi.chat/035

Mark's Info

Mark Baxter is a 20-year police veteran and currently a full-time sworn detective responsible for the investigation of counterfeit documents and alcohol-related violations. He also serves as a pilot for his agency’s drone unit. He holds a bachelor’s degree in Criminology from the University of Maryland and is a veteran of the United States Army.

Mark instructs police officers, police recruits, and civilians from across the country in the detection of counterfeit identity documents. He provides training for various federal, state, and local law enforcement agencies to include the United States Department of Justice, the United States Attorney’s Office, and the National Liquor Law Enforcement Association. He’s routinely utilized as a Subject Matter Expert for the prosecution of fraudulent document cases.

Mark created the “Fake ID-Real Problem” initiative to battle fake ID use and access to alcohol by minors in his jurisdiction. To date, this program has prevented more than 2100 sales to minors and has led to the seizure of thousands of counterfeit IDs. Drawing on his years of expertise, he recently established SureScan in order to attain maximum nationwide impact fighting this problem. SureScan helps guide businesses, agencies, and organizations detect counterfeit ID documents by providing proven ID authentication solutions, thereby decreasing identity fraud and reducing youth access to alcohol and tobacco products.

Website -https://surescan.us
LinkedIn - https://www.linkedin.com/in/mark-baxter-0559727a/
Facebook - https://www.facebook.com/surescanID
Email - mark.surescan@gmail.com

Highlights from the Conversation

  • [01:32] Welcome to Episode 35!
  • [02:08] What exactly SureScan is and how it came about.
  • [04:44] Why are counterfeit IDs such a problem?
  • [08:17] What makes the SureScan different and more accurate?
  • [12:56] Mark explains how SureScan works.
  • [14:46] The main benefits of the SureScan technology.
  • [19:01] Business Brief: Email Unsubscribes Are Your Friend.
  • [21:08] Mark shares his entrepreneurial journey.
  • [28:44] The challenges of being a full-time cop and having a side hustle.
  • [33:28] Mark details some positive impacts being a member of LEO2CEO has had in him.
  • [38:17] Mark offers a free cheat sheet: The Top 5 IDs Counterfeited Across the Country
  • [38:51] Learn how you can get a free trial of the SureScan technology.
  • [39:31] How to connect with Mark Baxter and SureScan.

Resources Discussed/Links

https://www.LEO2CEO.com - A resource for cops who want to start their own business.